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PRShots Roundup brings you the latest retail news from Mulberry, Ocado, Decathalon, Revolution Beauty, Tesco, Lidl, Aldi, JD Sports, B&Q, Clarks and Primark. Plus, how AI is reshaping marketing best practices, 18 tips to increase your Facebook engagement and more.
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THE LATEST RETAIL INDUSTRY NEWS
UK inflation falls by more than expected to 2.6%
The Office for National Statistics figures show UK inflation dropped by more than expected in June to 2.6%, with clothing also dropping in price month on month.
Mulberry cuts annual losses as sales climb
Mulberry’s FY to April 26, shows lower full-year losses and an uplift in revenue in “a year of meaningful progress” with new Q1 figures showing revenues up 23%.
Ocado lands deal to build robotic warehouse for unnamed European retailer
Ocado has secured a deal to build a large robotic warehouse for an ‘unnamed, fast-growing’ European retailer.
Decathlon launches ‘middle aisle’ to rival discounters
Sports retailer Decathlon has launched a ‘middle aisle’ across its UK and Ireland channels to rival discounters.
Revolution Beauty swings to profit in second half of 2026 despite drop in sales
Revolution Beauty FY to March 26 shows revenues down 28.4% to £102.1m but in H2 it saw an EBITDA profit of £4.3m.
Tesco to launch on Uber Eats and Deliveroo
Tesco is launching on both Uber Eats and Deliveroo, in a bid to expand its rapid delivery reach to more locations in the UK.
Grocery inflation falls to 2.6% but annual spend climbs £156
UK grocery inflation has dropped to its lowest level since December 2024 according to new research, although the average household is still spending £156 more on groceries each year.
Lidl leads grocery market share growth
Lidl experienced the largest market share gain of 0.5% over the 12 weeks to 12 July 2026, and sales grew by 8.6% according to the latest figures from Worldpanel.
Never Fully Dressed sells stake to Refined Capital Partners
Never Fully Dressed (NFD) has sold a stake in the business to Refined Capital Partners, the London-based private equity and venture capital firm, to support its continued growth.
British Heart Foundation axes 87 shops with 63 more at risk
The British Heart Foundation has revealed the first 87 shops set to shut under plans to close around 150 locations over the next two years.
Nike shakes up distribution strategy with online sales halt for China
Nike is set to stop most of its retail partners in mainland China from selling its products online as part of its plan to lure back shoppers in China to official Nike channels.
Manchester challenges London as one of strongest commercial opportunities for retail brands
A new survey suggests Manchester is becoming one of the UK’s strongest growth markets for retailers investing in faster delivery.
Consortium courts Amazon tycoon Bezos to buy stake in Liverpool Football Club
Amazon’s Steve Bezos, has been approached to join a consortium which is in talks to buy a stake in Liverpool Football Club.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
How AI is reshaping marketing best practices
MarTech finds AI is reshaping the assumptions behind decades of marketing strategy, making some familiar playbooks less reliable.
18 tips to increase your Facebook engagement
Hootsuite shows you how to easily increase Facebook engagement (comments, likes, shares, and more) with these 18 tips and tactics that actually work.
When every brand has AI, what makes your story newsworthy?
As AI makes it easier to create quality press releases, simply producing more of it is no longer enough to earn meaningful media attention.
The definitive LinkedIn advertising guide
Hootsuite shows you how to set up LinkedIn ads, choose the right format and campaign type, and measure results, with expert tips from LinkedIn.
What CMOs should be doing about AI right now
Why CMOs should be building AI literacy, rethinking team structures and workflows, and preparing the marketing teams for an AI-driven change.
Why preparation rather than spin is what you need in a crisis
The real test of crisis communications is what happens in the first few hours and success has almost nothing to do with talent and everything to do with systems and relationships built beforehand
Five ways to build trust in an AI era
Industry leaders from Bauer Media and Zenith discuss how to rebuild credibility by balancing programmatic budgets with trusted audio channels and prioritising human editorial judgment.
PEOPLE, MOVERS AND SHAKERS
JD Sports appoints Darren Shapland interim chair after Higginson exit
JD Sports has appointed Darren Shapland as interim chair to replace Andrew Higginson who has stepped down.
B&Q appoints Laura Karsunky as director of retail media
B&Q has appointed ex-Amazon Ads head of global growth sales Laura Karsunky as director of retail media as part of a strengthening of its commercial proposition.
BRAND NEWS
Primark and Coleen Rooney return with new ‘By Coleen’ AW26 collection
Primark and Coleen Rooney are back with a new ‘By Coleen’ collection, bringing a fresh edit of versatile wardrobe staples for the AW season. See Primark to download images of the collection.
Ocado to open 55,000 sq ft automated fulfilment centre in Stoke-on-Trent
Ocado Group is to open a 55,000 square foot automated customer fulfilment centre (CFC) in Stoke-on-Trent in a move that is expected to create hundreds of jobs.
Clarks reinvents the Wallabee for autumn/winter
Clarks has redesigned its Wallabee for AW26 with a new modern update “focused on lightweight comfort", hence its name Wallabee Lite.
Aldi launches rosé colour swatch keyring to find ‘preferred shade’
Aldi has launched a limited-edition Rosé Swatch keyring designed to help shoppers identify their preferred shade of pink wine.
AND FINALLY
Peter Ackroyd champion of the wool industry dies aged 76
Peter Ackroyd, chairman of the Campaign for Wool, has died he has been a member of the organisation in 2009 and was awarded an MBE for services to the textile industry.
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PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending July 17th 2026?
1/ AW26
2/ SS26
3/ Christmas
4/ Bikini
5/ Swimsuit
6/ Beach
7/ Red
8/ Denim
9/ Back to school
10/ Blue
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until Halloween – 101
Days until Black Friday – 128
Days until Christmas – 157
July Diary
How to get your brand and products on the July editorial calendars, higher up on search and AI engines and in social media
Our July PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
Summer is here! So keep on adding anything summer-related to your media centres, eg summer clothing, swimwear, bikinis, shorts, beachwear, sunglasses, plus things to keep you cool, like fans, sun hats and sun shades. Also, push anything to do with the outside, such as garden furniture, anything for a garden party, or a picnic or barbecue, and don’t forget to add all of the other spellings that people may search on eg BBQ, Bar-B-Que, etc and other related keywords like picnic.
The festival season is now in full-swing, and the media are all looking for festival wear and things to take to festivals (tents, fans, ice boxes, torches, etc). We’re also getting ready to go on holiday, so luggage, bags, bumbags, beach towels, etc are all being searched for.
Also, look at any sports-related items, as this month sees the end of football’s World Cup Finals in the US/Mexico/Canada. Plus, look at anything tennis-related for Wimbledon, which is on for the first weeks of July, so anything football or tennis-related should be flagged and plus it's the Tour de France so anything lycra-related might also be good to flag.
Other clothing keywords being searched for this summer include; denim, florals, crochet, midi-dresses, maxi-dresses, polo, preppy, tennis-core and festival wear.
But not everyone is going abroad. The cost-of-living crisis is still cutting-into everyone’s wallets, so shoppers are still looking at holidays closer to home. Add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like raincoats, coats, hoodies, and cardigans? If you stock them, then firepits and chimineas for the colder UK evenings would be good to add.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
July Diary - Weeks/Months
The Tour De France (4th – 26th)
July - Days
22nd- 23rd – Start of the school holidays England & Wales
22nd - 23rd - Tisha B'Av (Jewish Holiday – Changes July Aug)
24th – National Tequila Day (US)
25th – Christmas in July (5 months until Christmas)
25th-26th - Northern Pride Newcastle
26th – Tour de France ends
26th – National Parents Day (US 4th Sunday in July)
29th – National Lipstick Day
August Diary
How to get your brand and products on the August editorial calendars, higher up on search and AI engines and in social media
Our August PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
The summer is in full swing, and hopefully the weather has improved – i.e. it’s stopped raining in the north and stopped being so damn hot in the south. So, there are just a few weeks left to boost your summer-related images before the AW26 images fully kick in.
There’s still time to tag anything relevant to summer/high summer and push anything related to the outside: garden furniture, anything for a garden party, or picnic or barbecue. Plus, don’t forget to add all of the other spellings, BBQ, Bar-B-Que, etc., and add any other related keywords like picnics, garden parties, etc. If you have them, then firepits and chimineas for the colder UK evenings would be good.
It's also a good time to start uploading your AW26 images. So jumpers, scarves, coats, boots, raincoats, hoodies, and cardigans will all start to be searched for by the media.
It's also not too early to start thinking about back-to-school items - Scottish schools start again in mid-August - and university students will be getting ready to sort out their wardrobes and rooms in September, so add fresher(s) and university as keywords to anything relevant.
There’s also still time to add Halloween ideas and Christmas gifts if you have them.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
August Diary - Weeks/Months
Music festivals are still on, so add any festival wear and camping-related things you have and keyword them with festival, particularly in the weeks running up to the August bank holiday weekend with Reading/Leeds festivals 27th-30th August.
The 27th marks 3 months until the Black Friday/Cyber Monday (27th-30th Nov) weekend so start preparing for those sales now.
Weeks to celebrate this month include;
World Breastfeeding Week (1st - 7th)
Edinburgh Festival (7th - 30th)
Cowes Week (1st - 7th)
National Horse Race Week (22nd-31st)
August - Days
1st – Yorkshire Day
1st-2nd – Brighton Pride
3rd – Summer bank holiday Scotland
7th – International Beer Day
8th – International Cat Day
9th – Book Lovers Day
10th - National Shapewear Day
11th – National Bakewell Tart Day
12th – International Youth Day
12th – National Vinyl Records Day
13th – International Left-Handers Day
13th – National Prosecco Day
15th – VJ (Victory over Japan) Day
16th – National Rum Day
17th – UK Cupcake Day
18th – National Grooming Day
21st – World Senior Citizens Day
23rd - International Day for the Remembrance of the Slave Trade and its Abolition
25th – National Secondhand Wardrobe Day
25th – Christmas in August (4 months until Christmas Day)
25th – Eid Milad un-Nabi
26th - Women's Equality Day
27th – National Burger Day
27th – 3 Months until Black Friday
28th - Raksha Bandhan (Hindu holiday)
28th – National Red Wine Day
29th-31st – Notting Hill Carnival
31st – August Bank Holiday
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEW BRANDS ON PRSHOTS
Lovett & Co 2020 marks Lovett & Co’s 10th anniversary of creating and designing beautiful vintage inspired jewellery and accessories from its base just outside Brighton.
Beyond Nine are a women's wear business producing clothing ranges for mothers – hence the Beyond Nine (months) name. Designed for style and comfort, the ranges include everything from trousers to knitwear to accessories and can be worn to the office, on the school run and to that big party.
Ellerod is small business that specialises in creating high-quality sustainable homeware inspired by the great British countryside and made from natural fibres in England. Ranges include cushion covers, placemats, tea towels and stockings.
Ipanema footwear is inspired by the culture of Brazil, it’s fun, chic and colourful and includes unique features that make Ipanema sandals and thongs unique, including multiple sole shapes for better comfort and fit, “360 degree” prints that wrap around the sole, and multiple strap details.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Monsoon has new autumn and winter womenswear, plus shoes, bags, gloves and accessories, a new collaboration with Callie Thorpe and with Charlie Taylor Bonnie.
Very has a new Bohemian Folk Very collection of womenswear, new Back-to-School range of kidswear, and a new Down to Earth Very collection of womenswear.
Accessorize has a new Winter Beach collection of womenswear and accessories, a range of jewellery for the summer, new accessories including socks, jewellery and scarves, new women’s and kids summer holiday wear.
FatFace has new autumn winter womenswear.
Primark has new Presents by Collen range of womenswear and accessories, new Back-to-School outfits, a new Performance range, The Scene womenswear edit, and new ranges of nightwear and lingerie.
Oliver Bonas has new October womenswear ranges for the autumn, plus August accessories, jewellery, womenswear, sandals, bags and backpacks.
Bonmarché has new Autumn lookbook imagery including a new Autonomy range and a new Lorraine Kelly range, a new Dash range, and a Lisa Snowdon Transitional range.
Dune has new men’s and women’s ranges of shoes, slippers, trainers and boots plus a new Dressy range of shoes, boots and bags.
National Trust has new gifts for him and her for the autumn and Christmas.
Cotton Traders has a new Alex Jones Womenswear range and new menswear for AW26 modelled by Will Mellor.
Deichmann has back-to-school shoes, backpacks and accessories for kids.
F&F has new AW26 womenswear for everyday wear and for special occasions.
Matalan has new AW26 transitional womenswear ranges and its back-to-school ranges ready for the new 26/27 terms.
TK Maxx has new menswear, womenswear and accessories including bags, hats, glasses and sandals for the summer holidays, plus kidswear and women’s clothes, accessories, beach bags and sandals.
New Look has new high summer ranges of womenswear including blouses, skirts, dresses and t-shirts.
M&S has a new Dress to Thrill collection of men and womenswear, and a new Autograph menswear collaboration with the Atlassian Williams F1 Team, modelled by racing drivers Alex Albon and Carlos Sainz.
Threadbare has new SS26 outfits for the summer holidays, and a “New Way to Wear Formal” menswear collection.
Peacocks has new beachwear for men, women and children for SS26 and a new Dani Dyer Mini Collection for kids and new Lousie Redknapp SS26 ranges.
River Island has a new Morgan Jamieson collaboration of beach and holiday wear, a new Polly Smith collaboration, new Pony collaboration, a new Tolami Benson collaboration, and a new Samie Elishi collaboration.
Curvy Kate has new Scantilly lingerie ranges for AW26, including Showgirl, Glamour Puss, Victory Nouveau, Heartstopper, Boost, Intoxicated, Merlot, Restraint, Scandal, Swerve, Boost, Smoothie, Zen, Intoxicated, Flare, Lightstyle, Wondurfully, Cool Cat, Unapologetic, Hapy Hour, and Smoothie Spacer.
Tu Clothing has new high-summer womenswear and back-to-school ranges from its School Shop 2026.
Scamp & Dude has new Holiday Shop dresses, jumpers, jackets and hoodies, plus a new collaboration with trainer/sports shoe brand Gola.
See additional new clothing and accessories images from
Home, garden and food
National Trust has new autumn and Halloween gifts, new kids’ gifts, diaries and calendars for 2027 and Christmas cards and decorations, plus a ranges of Anglepoise lamps for the home and new garden furniture.
Oliver Bonas has new August, September and October soft furnishings, furniture, lighting and homeware for the lounge, dining room and kitchen, beauty products, plus new furniture including chairs, tables and lighting.
Home Bargains has a new Hinch collaboration of soft furnishings and home furnishings for the autumn and for Halloween.
Cambridge Imprint has a new collection celebrating the life of designer Enid Marx, new very large hardback notebooks and softback sketch books, bookplates, small-patterned border cards, tea towels, new cards and papers, and new Italian cotton ribbons.
Hobbycraft has new Christmas ideas to make and buy, plus new back-to-school ideas and ideas for the autumn and Halloween.
Very has a new Very Collection of Christmas decorations and new homeware, plus a new Michelle Keegan collaboration of homeware, from tableware to soft furnishings and lighting solutions.
B&M has Christmas decorations for the lounge, the dining table and the home, from candles to wreaths.
Dunelm has new Winter Wonderland, Vintage Christmas, Supper Club, Alpine Cabin and Modern Rustic decorations, tableware, furniture and soft furnishing ranges for Christmas 2026, plus Cosy Home, Wild Harvest, Salvage Yard and Beautility AW26 homeware ranges and Vintage Emporium ranges of homeware and furniture for SS26.
Ruggable has new paly mats for kids, a new Jungalow collection based on its Painted Terrain and Woven Modernism ranges, as well as its Autumn rug designs for the home, for indoors and outdoors.
TK Maxx has new soft furnishings and new kitchenware, including jugs, crockery, bowls, and utensils.
Jellycat has new Bashful bunnies, and new animal ranges including Bretti Yeti, Trixiwoo Raccoon, Peanut Yeti, Bartholomew Bear, Mulshi, S’Mores, Ort & Tum, Zapperty and Rockleton.
Dobbies Garden Centres has its Christmas trees and decorations – including a Gruffalo-themed collection - for the home and the dining table and Christmas gifts for the family and pets, plus new Halloween and autumn home ranges and things for garden barbecues and eating outside.
Homesense has new garden lighting plus Halloween-themed homeware, plus homeware and art-related gifts and barbecue and picnic items for the summer months.
Cult Furniture has new furniture for the bedroom, living room, home office, kitchen and dining rooms.
Oriana B has new furniture for the home, from sofas and settees to side tables and dining tables.
Primark has new travel solutions, new Chillis range of homeware, new luggage and storage solutions, Island Heat ranges of homeware with decorations, vases, soft furnishings, candles, diffusers and kitchenware.
The Gluttonous Gardener has new gifting suggestions and a Brontë sisters themed growbar.
Furniture Village has new ranges for the home, from beds, shelving, to sofas and chairs.
See additional new home images from
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
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