Main Image: B&M
PRShots Roundup brings you the latest retail news from Birkenstock, Shein, Freemans, Abercrombie & Fitch, Burberry, Tesco, Sephora, Monsoon and John Lewis. Plus, how the LinkedIn algorithm works, why Frasers Group and Currys are banking on credit to drive growth and more.
THE LATEST RETAIL INDUSTRY NEWS
UK economy grows by 0.1% in unexpected boost
Figures from the Office for National Statistics show gross domestic product rose by 0.1% in the fourth quarter of 2024 – after zero growth in the previous three months.
Birkenstock’s UK turnover grew by 25% year-on-year to £59.8m in the year to 30 Sept 2024. The company also reported a 42% increase in operating profit, reaching £1.9m.
Shein eyes Vietnam expansion to offset Trump tariffs
Shein is ramping up its production base in Vietnam to mitigate the impact of rising US tariffs on its supply chain.
Wages are rising but will that filter through to an uptick in consumer spending?
Retailers do not have many reasons to be cheerful right now, but a lift in consumer spending would be a very welcome balm for some of their troubles.
Aldi and GCA court clash over £3.7m supplier delisting case
Lawyers for Aldi and the Groceries Code Adjudicator (GCA) are squaring off over whether the government body should be able to initiate a High Court hearing over the delisting of a supplier.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
How the LinkedIn algorithm works
If you want to connect with your audience on LinkedIn, start by understanding how the LinkedIn algorithm works.
How AI is changing buying behaviour
A new Capgemini report focuses on how global consumers discover products, how they shop, and why they switch brands.
Why Frasers Group and Currys are banking on credit to drive growth?
Credit is emerging as a new route to growth for some of the UK’s biggest retailers, with the likes of Frasers Group, Currys and John Lewis revamping their financial services offers last year.
Why retail media is the channel of choice
A pair of studies found marketers are bullish on retail media, despite its growing pains and imperfections.
How to get more views on Reels
Want to know how to get more views on your Instagram Reels? Hootsuite has 25 can’t-miss tips to help you rack up the big numbers.
Younger shoppers are demanding ‘faster and more secure’ online checkouts
Younger shoppers are demanding quicker, more secure checkouts when shopping online, according to Mastercard data shared exclusively with Retail Week
How a human-centric approach could fix reputational disasters in 2025
Restoring brand trust in 2025 requires empathy, real action and continuous engagement — not just crisis response and PR spin.
PEOPLE, MOVERS AND SHAKERS
Freemans appoints Paul Horsfield as chief commercial officer
The Freemans digital department store has appointed Paul Horsfield to the newly created role of chief commercial officer.
BRAND NEWS
Abercrombie & Fitch is planning to double its UK store portfolio this year
Abercrombie & Fitch is looking to double its 10 UK store estate by the end of this year in a broader ramped-up expansion strategy.
John Lewis to introduce Harry Styles-backed brand
John Lewis is introducing 49 new brands for the spring/summer season, including one backed by singer Harry Styles.
Tesco aims to offer 1,500 apprenticeships by 2027
Tesco has announced a major expansion of its apprenticeship scheme the Stronger Start programme aims to offer five times more places in 2025 with the target of 1500 by 2027.
Sephora is opening its 10th UK store later this year
Sephora has announced it will open its 10th UK later this year at Manchester’s Arndale Shopping Centre.
Monsoon to debut new travel boutiques at Gatwick Airport
Monsoon is set to open two new travel boutiques at London Gatwick’s North and South Terminals on Valentine’s Day.
AND FINALLY
Kate Winslet stars in rom com-themed Burberry campaign
Burberry is continuing its campaign theme ‘It’s always Burberry weather’ with the latest edition ‘London in Love’ having a romantic comedy theme and featuring Kate Winslet and Richard E Grant.
PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending February 7th 2025?
1/ SS25
2/ Valentine
3/ Leopard
4/ Garden
5/ Jacket
6/ Cushion
7/ Easter
8/ Bag
9/ Vase
10/ Diffuser
HELP WITH YOUR IMAGE SEARCHES
The latest images on PRShots are found here https://www.prshots.com/whatsnew why not bookmark the page for a regular feed of the latest images on PRShots!! You can select the latest images from the last 24 hours, week, or month.
NEW BRANDS TO PRSHOTS
Joma Jewellery was established in the UK in 2007 by Katie and Geoff who were travelling through Asia looking for inspiration and chanced on a jewellery market in China that created unique, eye-catching designs. In 2015 Joma expanded to open in Europe and now has sites in France, Germany, Spain, Italy and Norway and opened its first UK store in 2019.
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Katie Loxton Katie Loxton is the go-to online destination for beautifully personalised handbags, accessories, and gifts for all occasions including Mother’s Day. All their Designed in the UK all their products are designed in the UK with their bags all made from vegan leather.
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BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Fable England has new Running Bunny jewellery and bags, Wonderland ranges of bags and scarves, plus new accessories and core jewellery ranges.
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Monsoon has new bags and February campaigns for women and kids, new wedding outfit shoes and dresses and SS25 womenswear ranges including holiday and beachwear.
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Roman Originals has new SS25 womenswear imagery and new Petite imagery.
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Matalan has new bag ranges, new nightwear & lingerie, costume ranges for kids, women and menswear for the spring, clothing for the family for Eid, athleisure wear, a new transitional style edit, a menswear collaboration with Taylor & Wright.
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Frangipani has new menswear and jewellery.
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Peacocks has a new menswear range, plus new womenswear SS25 clothing ranges including skirts, jumpers, a Louise Redknapp SS25 range, a new Caprice SS25 lingerie range.
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George at Asda has a new Studio Edit of womenswear, bridal collection, Style Stories by Erica Davies and G21 Maisie Smith collection ranges, new Gym Locker activewear ranges, plus lingerie and nightwear ranges.
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Primark has new bridal ranges of lingerie and shoes, St Patricks Day outfits, new denim ranges, kids pyjamas ranges, a Kem collaboration, a new Pau Eche (Paula Echevarría) collaboration, Edit ranges, loungewear, Snaffle ranges of shoes and bags.
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M&S has new Per Una ranges, baby clothing ranges, Autograph clothing and accessory ranges, womenswear clothes and accessories, US football-related kids sportswear, SS25 clothing, a Goodmove collection of outdoor sports and athleisure wear modelled by Olympian Alex Scott.
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London Grace has new nail polish ranges.
Crew Clothing has new menswear and womenswear ranges of clothes and accessories for the spring and summer.
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River Island has new Editor Approved Tailoring, a new Check Mate range, new women’s denim clothing and accessories ranges in blue, black and white, plus Black, Brown, Blue Stripe and Butter Yellow-themed ranges.
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Lipsy has new Love & Roses bridal ranges for SS25.
Very has new V by Very and V by Very Curve ranges of dresses, jumpers, jackets, coats jumpsuits, swimwear, jeans, trousers and shoes, a new Michelle Keegan collaboration and new athleisure wear.
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Barbour has new collaborations with Erdem and To Ki To, plus Chapter One collections, new clothing ranges, plus accessories for your pets and new ranges of clothing, boots and accessories for SS25 for men and women.
Dune London has new clutch bags, handbags and belts, bridal shoe ranges for casual to posh weddings, and new shoes, bags and accessories for early 2025.
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Celtic &Co has new clothing, sandals, shoes, scarves, and accessories for SS25.
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Scamp & Dude has a new collaboration with Sabrina Elba for SS25, plus new leopard print dresses.
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Bonmarché has new spring womenswear, including outdoor clothing ranges and swimsuits, new Dash SS25 clothing ranges, jumpers and partywear and lingerie ranges.
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Tu Clothing has new SS25 womenswear ranges of clothes, shoes, bags and accessories.
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Oliver Bonas has new Mother’s Day gifting, February, March and April 2025 uploads of jewellery, women’s clothing, bags, shoes and accessories as well as new ranges for SS25.
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Curvy Kate has new Swerve, Suspend, Suspense, Serpent, Opulence, Indulgence, Eos, Entwined, Zen, Victory, Wild One, Strawberry Crush, Ornate and more ranges of lingerie. Plus new ranges of swimwear for SS25.
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Regatta has new rucksacks and tote bags, jackets and fleeces for the outdoors and ranges of trainers, walking boots, wellies and sandals, plus kids swimming costumes and wetsuits.
TK Maxx has plus new clothing, shoes, boots, jewellery, makeup and accessories for SS25.
Deichmann has new shoes for SS25
New Look has new SS25 clothing arriving in February and more new winter outfits, winter and occasion wear outfits for women, plus ranges of womenswear including coats, jumpers, skirts and tops.
See additional new clothing and accessories images from
Fatface F&F Sims Wear Saywood Dune London Mens Joe Browns John Lewis Lola Starr
Home, garden and food
Dobbies Garden Centres has garden tool ranges, pet ranges, kids garden toys, a Get Set for Spring Range, new Heritage range of outdoor gardening items including throws and firepits, plus indoor plants and soft furnishings, outdoor furniture, barbecues, accessories, kids' swimming pools and pots for SS25, Mother’s Day 2025 gifts.
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M&S has Mother’s Day beauty boxes, new wash bags beauty and wellness ranges, Ultimate bedding sets, makeup ranges, SS25 Boho, Classic and Exquisite Earth furniture and homeware ranges, new gifts, new furniture, soft furnishings and kitchenware for SS25.
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B&M has new bedding, luggage, new Mother’s Day gifts, seasonal candle, diffusers, cushions and throws for SS25, new Washed Ashore and Coastal furniture ranges, plus kitchen and tableware ranges, new Palm House and Coastal Paradise garden and picnic ranges, Rustic Charm homeware ranges for SS25.
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Jellycat has a new Amuseables range of animals, flowers and food, plus books and the cuddliest soft toys and bags for SS25.
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Very has new beauty ranges, cameras, diffusers and candles.
Furniture Village has new furniture ranges for the bedroom, dining room, office, and lounge.
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Sofology has new sofa and chairs for the lounge in bright spring colours.
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Home Bargains has new Easter decorations, suitcase ranges, things for garden entertaining, new home exercise accessories, Mediterranean and Travellers Bazaar ranges, homeware from SS25 for the bedroom, bathroom and living rooms.
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Cambridge Imprint has new stamps, Easter block sets, ribbons, albums, tea towels, exercise books, notebooks, sketchbook, memo books, 3D card ranges, plus storage solutions including boxes, files, trays and gift card designs for SS25.
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Matalan has new Mother’s Day gifts, Easter decorations and home ranges, SS25 homeware images for the dining room, bedroom, bathroom and garden, new Connie the Cockapoo range.
George Home has new Stacey Solomon collaborations on cookware, bedding, dining, and homeware. New Easter ranges of table wear, new home gifts and furniture, and Lucky Charm range and Dark Garden SS25 interiors ranges.
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Fritz Fryer has new kitchen lighting, plus new lantern and pendant lighting ranges.
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Ivyline has new garden furniture, firepits, trellising, plant pots, planters, citronella candles, fountains and storage for the garden.
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Online Home Shop has new curtains, cushions, duvet covers and throws, plus storage solutions, side tables and chest of drawers, rugs and bedding.
Treats by Mars has new Galaxy Pink Hot Chocolate ranges, plus more Snickers and Galaxy ranges.
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Hotel Chocolat has new Velvetiser ranges, alcoholic drinks and chocolates for Mother’s Day and other events.
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Primark has new Easter gifts plus soft furnishings, furniture and homeware for SS25.
Dunelm has new colour drench ranges, a new Sophie Robinson collaboration and its SS25 range of bedroom and living room furniture, soft furnishings and kitchenware.
Designers Guild has a new SS25 Swaledale, Mayenne and Studio range of fabrics, plus washbags.
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Quorn Stone has new Orwell Natural Porcelain Stone, and Chastleton Ivory Stone and Natural Tiles, plus Alnwick Ivory and Provenca Crema marble and tiles for the kitchen, natural stone and tumbled herringbone cobbles outdoor ranges.
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Cutter & Squidge has new hampers and food and drink for Mother’s day.
Oliver Bonas has new furniture and home accessories including mirrors, lighting and tableware for SS25.
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Regatta has camping accessories including tents, rugs, mugs, water bottles, cooking and picnic sets.
TK Maxx has new homeware, and a new 1960s-inspired summer range of kitchenware and furniture for the office, plus new gifting ranges, a wellness range for the New Year.
John Lewis has new Modern and Classic homeware collections of furniture, soft furnishings and accessories for SS25.
The Gluttonous Gardener has new flower ranges for the spring and summer.
See additional new home images from
Hobbycraft Jan Constantine Nest Cult Furniture
DIARY
PRShots Retail Calendar Alerts
Days until Valentine’s Day – 1
Days until Mother’s Day - 45
Days until Easter – 66
Days until Christmas Day - 315
How to get your brand in the media in February
Aside from continuing to keep an eye on those SS25 drops, the first half of the month is about preparing for Valentine’s Day issues, and the second half is about getting ready for Easter (it’s late this year (20th April) so you have plenty of time to prepare).
For Valentine’s Day, make sure everything has some of the keywords the media will be looking for, eg gifts, pink, red, lingerie, etc. For Easter, make sure everything has some of the keywords the media will be looking for, eg eggs, chocolate, easter bunny, easter egg, chick, etc.
As we’re coming out of winter, it’s time to start putting up images for the spring and summer. So anything related to getting out of the house is good, so get uploading images and adding keywords relating to summer outfits, swimwear, the garden, garden parties and Barbecues (don’t forget to add all of the other spellings BBQ, Bar-B-Que, etc).
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
February Diary - Weeks/Months
In the UK, it’s LGBT+ History Month and National Wedding Month and Go Red for Heart Month; in the US, this is Black History Month and National Bird Feeding Month. It’s a great month for food, we have Pancake Day, National Pizza Day and Bread Week (15th-23rd Feb)
Other events include;
National Apprenticeship Week (10th - 16th)
London Fashion Week (20th – 24th)
February – Days
14th – Valentine’s Day
15th – Singles Awareness Day
16th – BAFTA Film Awards
17th - Random Acts of Kindness Day (US)
20th – National Love Your Pet Day
26th – Maha Shivaratri
18th – National Drink Wine Day (UK)
22nd – New car searches rise
23rd – UK Holiday searches peak
28th – Start of Ramadan
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2025 by the authorities controlling the event(s).


