Main Image: Oliver Bonas

PRShots Digest brings you the latest retail news from MySale, Moncler, Made, VF Corp, Zara, Gymshark, Human Beings, Kidly, LØCI, Quiz, M&S, Plein Sport and articles on will Christmas PR campaigns be cancelled, 5 ways to boost your content strategy, is Frasers plotting an online empire and more.

To see the latest news go to our Twitter account @prshotsr

THE LATEST RETAIL INDUSTRY NEWS

Frasers Group closes in on MySale takeover

Frasers Group is closer to a takeover of MySale and now holds 691,327,967 MySale shares, representing 66.48% of its entire issued share capital.

Moncler sales rise 12% in third quarter driven by Europe

Q3 sales for Italian luxury group Moncler were up 13% to €638.3m with the Moncler label up 13% to €528.2m and Stone Island up 8% to €110m due to growth in Europe and improvement in China.   

Made.com website stops taking orders

The Made.com website has stopped taking orders and currently has a message that reads: “Sit tight, we’ll be back soon”.

VF Corp revenues down on Vans, Dickies and Timberland declines

VF Corp figures for Q2 dropped 4% to $3.1bn due to sales declines across its three major brands Vans (13% down), Dickies (19% down) and Timberland (4% down).

Westfield-owner Unibail confirms recovery

Shopping mall owner Unibail-Rodamco-Westfield figures for the nine months to October saw rental income rise 23% to €1.66bn exceeding pre-pandemic levels.

Zara owner Inditex sells Russian stores

Zara owner Inditex has sold its 500 stores in Russia to UAE-based Daher Group with which it has had a partnership with Zara in the Middle East since 1998

Gymshark’s Ben Francis rules out IPO

Gymshark founder and CEO Ben Francis confirms there will be no IPO or sale for the business as they focus on the flagship Regent Street store and cracking the US over the next 12-18 months.

Retailers to spend a record £446m on golden quarter advertising

UK retailers are predicted to spend a record £446m on advertising during the final three months of the year in a bid to win sales in the challenging trading environment.

Christmas retail sales set to be down at least 3% as cost-of-living crisis bites

UK retail spending is estimated to hit £82.2bn during the six weeks leading up to Christmas, that’s 3% less than 2021 £84.7bn figure and 1%  below the 2019 pre-pandemic figure of £83.1bn.

Tesco-backed checkout-free business Trigo secures $100m for expansion

The Tesco-backed checkout-free tech firm Trigo has secured $100m in funding to expand its autonomous retail platform, build for larger stores, and execute its pipeline of contracted stores.

55% of UK consumers fear spending on social media due to fraud

More than half (55%) of UK consumers are concerned about purchasing on social media due to fears about fraudulent sellers.

TRENDS, STRATEGY AND TECHNOLOGY

Will Christmas PR campaigns be cancelled this year?

The national cost of living crises means that it is harder for many to celebrate this year, so how are brands changing how they market to an audience that is struggling to make ends meet?

Why brands need to ‘adapt or die’ in the digital supply chain

Thousands of brands around the globe are starting with e-commerce but they’re missing something and worst of all, it’s costing them valuable money, time and reputation.

5 key principles to boost your content marketing strategy in 2023

Maria Sibirtseva the content team lead at Depositphotos shares her top five tips for brands to boost their content marketing strategy in 2023 and beyond.

Why aren’t Depop and Vinted riding fashion’s resale wave?

As more fashion retailers jump on the bandwagon and launch their own second-hand apps, there’s no doubt that resale is in fashion so why don’t the financials match up?

How Frasers Group is plotting an online empire

Frasers online portfolio keeps on growing with Missguided, Studio and ISawItFirst.com snapped up over the past year, and sizeable stakes in Asos and N Brown.

BRAND NEWS

Rita Ora launches sustainable activewear brand

Singer-songwriter Rita Ora has announced the launch of her activewear brand, Humans Being. The brand is described as bringing "fashion-forward thinkers sustainable and stylish activewear".

Kidly joins Next’s online platform

Online kids retailer Kidly has joined the growing roster of brands selling on Next’s ecommerce platform.

Quiz partners with Ashley Roberts on partywear collection

Quiz has collaborated on a partywear collection with Pussycat Dolls star and Heart FM radio presenter, Ashley Roberts.

M&S expands Sparks loyalty scheme globally

Marks & Spencer has rolled out its Sparks loyalty scheme to 26 targeted online markets worldwide including the US, India and Australia

Leonardo DiCaprio invests in vegan sneaker brand LØCI

Actor and environmentalist Leonardo DiCaprio has been announced as a strategic investor in the £4m seed investment round in UK vegan trainers brand LØCI.

Philipp Plein announces plans to open 300 Plein Sport stores

German interior design and sportswear designer Philipp Plein will be opening 300 Plein Sport stores in the next three years, starting with 10 stores in Europe in Jan-feb 2023 and then 5-10 a month

Apple grows e-commerce 97% in two years as it shifts from bricks and mortar

Apple’s e-commerce sales have increased by 97% in two years, making it the third largest online retailer in the US behind only Amazon and JD.com.

AND FINALLY

Europe’s first NFT vending machine Is coming to London

The concept is touted as "a fun and quirky way" to eliminate any barriers to entry in the NFT space, according to its maker MyNFT.

Kanye escorted from premises of Skechers after unauthorised visit

Kanye West, has been escorted from the headquarter premises of footwear brand Skechers after what has been described as an "unauthorised visit".

PRSHOTS TOP 10 SEARCHES

What were our users searching for on PRShots week-ending Oct 21^st 2022?

1/ Christmas  

2/ Halloween    

3/ AW22  

4/ Bedroom

5/ Dress

6/ Coat

7/ Pyjamas

8/ Bauble

9/ Fireplace   

10/ Skirts

COLLABORATIONS ON PRSHOTS

Our PRShots brands are looking for media and influencers who want to work with them on collaborations. Register for free at PRShots new collabs service to find out more https://collabs.prshots.com/ 

NEW BRANDS TO PRSHOTS

Fabrap makes fabric gift wrapping that stands the test of time. Inspired by Indian textiles and the traditional Japanese art of Furoshiki, these fabric gift wraps combine timeless elegance, sustainability and ease of use.

Boutique agency Emslie Creative has joined PRShots adding jewellery from Joanna Laura Constantine and KJJ Fine Jewellery and handbags from Sambar

Papier was launched in 2015, and creates stationery – notebooks, diaries, planners, photobooks  and stationery for weddings, birthdays etc  – and gifts that invites curiosity and contemplation. In every piece of Papier is the promise of what's to come, the endless possibilities of a blank page.

TaskPR has added it’s rosta of big name brands to PRShots with womens wear images from Joules Bias Cut DKNY Jaeger Guinea London Knitwear Queen and Leocé Couture mens wear from Jaeger jewellery from Annie Haak Tateossian Thomas Sabo watches and jewellery from Movado and occasion wear from Azazie    

Somerset by Alice Temperley embodies all of the hallmarks of the Temperley aesthetic –whimsy; unabashed femininity, wild prints and dresses that float from office to after hours.

Little Mistress is a specialist in occasion wear. From proms to graduations, weddings to christenings and every social event in between, their hyper-feminine details, jaw-dropping silhouettes and ultra-luxurious fabrics they’re designed to make the wearers feel like a million dollars. The new ranges include a phot shoot with celeb Dani Dyer.

Bridge Coffee Roasters launched Bridge in 1985 by sourcing and providing the very best coffee from around the world, and since then Bridge Coffee Roasters has bloomed into roasting and selling coffee, coffee machines and accessories

Threadbare is a proud family-owned British brand bringing great quality up-to-date fashion trends for men, women, children and dogs at affordable prices. Elevated, everyday, essentials

Ivyline creates contemporary accessories for the home and garden. Founded in 1976 the UK team works on everything from initial design to eventual dispatch. Its ethical product range comprises everything from fire pits and candles to planters, plant pots and everything in between.

Cutter & Squidge is a family-run, all-natural bakery created by two food-obsessed sisters. Playfulness is their passion, they love to create exciting, experimental flavours and artisan designs. Their bakes and gifts are lovingly handcrafted to taste delicious and look exquisite on any occasion.

HELP WITH YOUR IMAGE SEARCHES

The latest images on PRShots are found here https://www.prshots.com/whatsnew why not bookmark the page for a regular feed of the latest images on PRShots!! You can select the latest images from the last 24hours, week, or month.

BRANDS WITH NEW IMAGES

Clothing, beauty and accessories

TK Maxx adds new jewellery ranges

New Look has new women’s shoes and Christmas outfits and jumpers and loungewear

Barbour has new mens Modern Heritage and Wicket Crew range and a House of Hackney collaboration

Oliver Bonas has new winter and party clothing, jewellery, bags and accessory ranges

Matalan has new Christmas jumpers and AW22 collections

Roman Originals has new party and going-out outfits

The Morphbag by GSK shows its vegan lines for winter

PrettyLittleThing  has new Molly Mae and Gemma Owen ranges including winter clothes and boots

M&Co  has new AW22 drops for men, women and kids and Christmas gifts and clothing

From my mother’s garden has new tulle tops

Bryony Bel has new jewellery ranges

River Island has new going out clothes

Fatface has new Christmas ranges for humans and animals

The Range has new Christmas jumpers

F&F has new womenswear and Christmas jumpers

Peacocks  has a new festive collections for young and old, Christmas jumpers and Louise Redknapp collaborations

White Stuff has new winter woolies, boots and accessories

Primark has KEM ranges, Christmas party outfits, Stacey Solomon collections, new clothing and accessory ranges for men, women and kids, new beauty ranges and Breast Cancer awareness

Monsoon  has new womenswear and kids ranges

Dancing Leopard has new AW22 wear

Shoe Zone has winter boots and shoes

Cotton Traders has new menswear modelled by Will Mellor

Dune London has new going out shoe and boot ranges

Marks & Spencer have new clothing, shoes and boot ranges and Christmas jumpers

Dune London Men’s  has new bags and shoes for winter

Sonder Studio has new Christmas and AW ranges

Hope Fashion has new party outfits

Joe Browns  has new Christmas ranges

See additional new clothing and accessories images from the weeks from

Seol + Gold Aspiga Very Radley Freemans Hope Fashion The Range Accessorize F&F Lemuel MC

Home and food

Oliver Bonas has new homeware and pet ranges

Dobbies Garden Centres has new home goods, pet accessories, Christmas decorations and gifts

Fritz Fryer has new lights

Luxdeco has new Christmas homeware gifts

The Range has Christmas gifts and decorations and pet gifts

Biscuiteers Baking has new Christmas food

White Stuff has new Christmas Decorations and gifts for the home

M&Co  has new Christmas games

Cult Furniture  has new office seats, desks, bar stools and furniture

Paperchase has added more Christmas decorations and gifts

National Trust Shop has new Halloween ranges

TK Maxx and Homesense have new homeware and Christmas goodies

Sofology has new sofa ranges

Cambridge Imprint  has new gifts for AW22 and Christmas

Dunelm has new Christmas gifts

Cartwright & Butler has hampers, advent calendars and treats for Christmas

Monsoon  has new Christmas decorations

Daisy Park has new kitchenware from Emma Bridgewater for Christmas, Halloween and Bonfire Night

George Home has Christmas goodies for the home

Primark shows its Christmas decorations, gifts and homeware

Nest has new desks tables and chairs

Marks & Spencer have new personalised Christmas gifts and Christmas decorations

Wilko has festive decorations and gifts for Christmas and Halloween, and AW22 home 

See additional new home images from the last weeks from

Cardfactory KMI Brands DFS Fatface Very Habitat Hotel Chocolat Cuckooland B&M Cath Kidston Abstract House Christy Matalan Oliver Bonas

Looking for inspiration??

Our trends lightboxes section has lots of ideas for features and themes but If  you can't find something or you need help then email us at support@prshots.com, and we'll see if we can help

DIARY

Days Until Halloween – 4

Days Until Black Friday – 29

Days Until Cyber Monday - 32

Days Until Christmas Day – 59

October

How to make your products attractive to the media in October    

We’re into autumn and the nights are starting to draw in and the heating is on - at last! Although at a much-reduced rate.  The media are looking for images that reflect the changes so anything that looks cosy and warm is good, roaring fires, big jumpers, coats, hats, knitwear, scarfs and wellies in a leaf-strewn outdoors – all the cliches – are what the media are looking for. If you can do some night shots with sparklers, then you’re also ticking the boxes for bonfire night next month. We also have Halloween at the end of the month, so if you can get a pumpkin in your images then you’re hitting two birds with one stone.  

You should be adding Christmas images and for those magazines with long lead times then start to look for the images of people working off the Christmas excesses for the January issues. 

Don’t forget to add keywords – Gifts, Christmas, Xmas, Autumn, Winter, Halloween, fireworks night, bonfire night will all be looked for. Also, we have a wide audience with media from around the World so add those American holiday versions eg the holidays, Fall, Pumpkin day, Thanksgiving etc and words like hygge that are starting to enter the language. 

Also cost-of living crises maybe a good keyword to add especially on warm clothing

Media will also be searching for party outfits for Halloween, Guy Fawkes, and the office party season will be on us soon.  Christmas gift guides are also useful, try and be creative, do ones for every eventuality eg gifts guides for him/her/mum/dad/kids/teenagers/pets etc also gifts under £150/100/£50 and for guides for secret Santa’s gifts under £20.

Please put prices on everything!!! Otherwise, you stand no chance of getting into any of the features that include “Presents under £50”, “Party dresses for £150” etc   

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.

October Diary - Weeks/Months

October is also known as ‘Stoptober’ which started as a campaign around giving up cigarettes, but is now joined by MacMillans Go Sober for October, so if you have anything non-alcoholic then get it on PRShots and make sure you add Stoptober and non-alcoholic as keywords. It’s also breast cancer awareness month, wool month, black history month, vegetarian awareness month, apple month, cookie month, spinach lovers’ month, pork month and national pasta, chilli and pizza month.

The second week is National Chocolate week, and National recycle Week (17-23^rd) and in the US the 14-20^th is national School Lunch week.

October - Days

27^th – National American Beer Day

28^th – National Chocolate Day (US)

29^th – National Cat Day (US)

30^th – Clocks go back tonight

31^st – Halloween

November

How to make your products attractive to the media in November    

We are well into autumn and the Christmas season and the media are looking for images that help them fill all those “what to buy on Black Friday” features, the endless Christmas gift guides, and all those “What to wear for the Christmas party season” articles.

You should be uploading Black Friday and Christmas images for most media, but long lead time magazines will be looking at January issues so anything that helps illustrate the inevitable “New you for 2023” issues, so athleisure, outdoor healthy sporty images will all be useful.

As always don’t forget to add keywords – Black Friday, Cyber Monday, Thanksgiving, Gifts, Christmas, Xmas, Winter plus all those words beloved of home and women’s magazines like cosy, cosiness, hygge, wellbeing.

Clothing wise the media are looking for party wear, party dresses, nightwear, “going out out” (thanks to Annie Mac Ex-Radio 1), Christmas Jumpers, jumpers, scarves, bobble hats, beanies, cardigans, coatigans, jackets, and coats. So, make sure that you have plenty of images in those categories uploaded and labelled with as many of those words as you can.

Also make sure that if your clothing is made from a fabric associated with winter that it’s flagged up somewhere in the title/keyword or in more information. Wool (woolovers are a thing), cashmere, fur (faux obviously) and velvet.

If you’re aiming at being included in Christmas Guides then make sure you have added prices. Guides are normally price-led eg “Presents under £50”, “Party dresses for less than £150” and without prices your items won’t be included.    

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots in the Keyword Search Report and try and add those in.

November Diary - Weeks/Months

Events to add to your marketing diary for November include

Movember which centres around men’s health issues and moustaches, so beard and shaving-related things might be useful, in the US it’s also national peanut butter lovers month, sweet potato month and candy month.

The first week of November is National Sausage Week in the UK – the perfect accompaniment to Guy Fawkes - the first week is also national fig week and the second week is national split pea soup week

November Diary - Days

1^st – World Vegan Day

1^st – All Saints’ Day

2^nd – All Souls’ Day

5^th – Guy Fawkes/Bonfire night

5^th – Two years until the US presidential elections

6^th – New York Marathon

11^th – Armistice/Remembrance Day

11^th – Chinese Singles Day

11^th – Veterans Day (US)

12^th – World Pneumonia Day

12^th – National Happy hour Day (US)

13^th – World Kindness Day

13^th - Remembrance Sunday

15^th – International Cheese and bread Day

17^th – Homemade bread day (US) 

17^th – International Students Day

19^th – International Men’s Day

24^th – Thanksgiving (US)

25^th – 1 month until Christmas Day

25^th – Black Friday

26^th – US Small Business Saturday

28^th – Cyber Monday

30^th – St Andrew’s Day (Bank Holiday Scotland)

Do you have any news on your brand that you want us to feature, or have a new appointee or a new event that you would like us to feature? Get in touch at news@prshots.com We don't charge, so get emailing now!!!

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