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PRShots Digest brings you the latest retail news from John Lewis, WHSmith, B&M, Gerry Weber, Marks & Spencer, War Paint, Jasper Conran, Boux Avenue and articles on what investors are looking for in brands, how to build a future-proofed ad business, 5 web3 trends you need to know and more.
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THE LATEST RETAIL INDUSTRY NEWS
John Lewis releases 2022 Christmas advert
It’s here the long-awaited John Lewis Christmas TV advert, it’s the king of Christmas adverts and this year it’s in collaboration with Action for Children and Who Cares? Scotland.
Next boss Wolfson calls for more overseas workers to be allowed into UK
Brexit voting Next chief executive Lord Wolfson has urged the government to allow in more workers from abroad to fill UK job vacancies.
WHSmith back in the black after year of ‘significant recovery’
WHSmith has returned to profit with a group profit before tax of £63m up from a loss of £116m and revenues up 58% to £1.4bn and its flagship travel arm is in its “strongest ever position.”
B&M reports 'good' golden quarter
B&M group revenues grew 1.8% to £2.3bn in the half to Sept 24 but statutory profit before tax was down 16.7% decline to £210m.
Gerry Weber posts strong results
Gerry Weber net sales in the first nine months of 2022 were up 30.2% to €247.4m and EBITDA increased to €36.9m.
Inter Parfums raises full-year guidance
Inter Parfums Q3 net sales increased 7% to $280m, helping a sales uptick of 16% to $776m for the first nine months of the year ending Sept 30.
M&S CEO Stuart Machin: Christmas will be merry but New Year storm gathers
M&S boss Stuart Machin thinks Christmas trading will be good but sounds a note of caution about the year ahead, with Machin referencing a “gathering storm”.
Revolution Beauty founder and CEO steps down following accounting scandal
Revolution Beauty’s founder and chief executive Adam Minto has resigned from the business as it undergoes an investigation into its accounts.
Shoppers care about a product's environmental credentials
Almost a third (32%) of shoppers would spend more on an item that had better environmental credentials with almost half (45%) of 18-34 year-olds would spend more on greener goods.
Black Friday spending set to fall by £850m as the cost-of-living crisis bites
UK Shoppers are expected to spend an estimated 18% less (£850m) on Black Friday and Cyber Monday this year and to cut their average spend to £189.59 per person down from £275
Independent retailers urge government to ‘preserve UK high streets’
The majority (94%) of independent retailers are urging the government to take action in next week’s budget to preserve the UK’s high streets.
TikTok slashes worldwide revenue targets by $2bn
TikTok has slashed its worldwide revenue targets for 2022 by at least $2bn (20%) and could reduce by as much as $4bn.
E-commerce fraud among consumers rises
UK consumers are unleashing their darker sides and scamming online retailers in order to get free products
40% of traffic to e-commerce sites comes from bots
Nearly one-quarter (23.7%) of retailers’ website traffic can be attributed to bad bots, and malicious automation attempting online fraud
TRENDS, STRATEGY AND TECHNOLOGY
How build a future-proof ad business
With the demise of the cookie - and other big changes on the horizon - brands need to mimic Apple in order to survive.
5 web3 trends that every marketer should be aware of for 2023
Web3 is experiencing a period of rapid and significant change. Here are five developments that will reshape the emerging tech ecosystem in the near future.
What investors are currently looking for in brands
Investors don’t want to acquire a company that is a one-hit wonder and they want to see not just revenue growth but cost-effective growth.
Can Meta survive long enough to achieve the metaverse dream?
Zuckerberg’s bet on the metaverse came just as consumers were throwing off their two-year lockdown experience and were eager to get back to physical and in-person experiences.
BRAND NEWS
Men's make-up brand War Paint lands in Superdrug
Superdrug has expanded its men’s offer with War Paint’s make-up line which launches in 350 stores and online.
Depop to launch three-day London pop-up for top sellers
Digital fashion marketplace Depop is to launch a three-day pop-up in London’s Oxford Street as it looks to encourage more people to buy second hand and circular fashion.
Jasper Conran unveils first watch collection
Jasper Conran has unveiled his debut watch collection joining fashion, fragrance, homewares and handbags in his revitalised Jasper Conran London brand.
Boux Avenue announces two store openings
Boux Avenue is opening two new stores this month, in Derby and Reading and is actively looking to open more stores in key locations across the UK.
AND FINALLY
Amazon becomes world’s first public company to lose $1 trillion in market value
Amazon is the world’s first public company to lose a trillion dollars in market value due to a combination of rising inflation, tightening monetary policies and disappointing earnings updates.
PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots week-ending Nov 4th 2022?
1/ Christmas
2/ Halloween
3/ AW22
4/ Dress
5/ Garden
6/ Advent Calendar
7/ Coat
8/ Bedroom
9/ Gifts
10/ Cushions
COLLABORATIONS ON PRSHOTS
Our PRShots brands are looking for media and influencers who want to work with them on collaborations. Register for free at PRShots new collabs service to find out more https://collabs.prshots.com/
NEW BRANDS TO PRSHOTS
Branch Jewellery is a small business that has become synonymous with hand-made wooden and horn jewellery. All materials used are ethically sourced and chosen for their quality and sustainability in mind.
Fabrap makes fabric gift wrapping that stands the test of time. Inspired by Indian textiles and the traditional Japanese art of Furoshiki, these fabric gift wraps combine timeless elegance, sustainability and ease of use.
Boutique agency Emslie Creative has joined PRShots adding jewellery from Joanna Laura Constantine and KJJ Fine Jewellery and handbags from Sambar
Papier was launched in 2015, and creates stationery – notebooks, diaries, planners, photobooks and stationery for weddings, birthdays etc – and gifts that invites curiosity and contemplation. In every piece of Papier is the promise of what's to come, the endless possibilities of a blank page.
TaskPR has added it’s rosta of big name brands to PRShots with womens wear images from Joules Bias Cut DKNY Jaeger Guinea London Knitwear Queen Empreinte and Leocé Couture mens wear from Jaeger jewellery from Annie Haak Tateossian Thomas Sabo watches and jewellery from Movado and occasion wear from Azazie
Somerset by Alice Temperley embodies all of the hallmarks of the Temperley aesthetic –whimsy; unabashed femininity, wild prints and dresses that float from office to after hours.
Bridge Coffee Roasters launched Bridge in 1985 by sourcing and providing the very best coffee from around the world, and since then Bridge Coffee Roasters has bloomed into roasting and selling coffee, coffee machines and accessories
Threadbare is a proud family-owned British brand bringing great quality up-to-date fashion trends for men, women, children and dogs at affordable prices. Elevated, everyday, essentials
Ivyline creates contemporary accessories for the home and garden. Founded in 1976 the UK team works on everything from initial design to eventual dispatch. Its ethical product range comprises everything from fire pits and candles to planters, plant pots and everything in between.
Cutter & Squidge is a family-run, all-natural bakery created by two food-obsessed sisters. Playfulness is their passion, they love to create exciting, experimental flavours and artisan designs. Their bakes and gifts are lovingly handcrafted to taste delicious and look exquisite on any occasion.
HELP WITH YOUR IMAGE SEARCHES
The latest images on PRShots are found here https://www.prshots.com/whatsnew why not bookmark the page for a regular feed of the latest images on PRShots!! You can select the latest images from the last 24hours, week, or month.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
M&Co has new clothing for men, women and kids and Christmas gifts and clothing and pet accessories
Matalan has new Christmas jumpers and AW22 collections
Dune London Men’s has new 30th anniversary shoes
From my mother’s garden has new mesh and tulle tops
Barbour has new outfits for men, women and for your pets
Primark has KEM ranges, Denim ranges, Christmas party outfits, Stacey Solomon collections and new clothing and accessory ranges for men, women and kids
Freemans has the new Love Mark Heyes and Julien Macdonald ranges and Christmas jumpers
Roman Originals has new party and going-out outfits
Monsoon has new womenswear
Tu Clothing has new womenswear and cosy Christmas clothing
George at Asda has Christmas party wear and Children in Need Pudsey ranges
Fatface has new Christmas ranges for kids, adults and animals
Very has new Michelle Keegan ranges
Cotton Traders has new womenswear and accessories
Peacocks has a new festive collections for young and old, Christmas jumpers and Louise Redknapp collaborations
New Look has new Christmas outfits, jumpers and loungewear
Sainsbury’s Beauty has new pampering sets for Christmas
F&F has its Kelly Brook Christmas imagery and new womenswear, Christmas jumpers, boots and accessories
Sonder Studio has new womenswear
PrettyLittleThing has new partywear and Molly Mae and Gemma Owen ranges including winter clothes and boots
See additional new clothing and accessories images from the last few weeks at
TK Maxx Homesense Oliver Bonas The Morphbag by GSK Bryony Bel River Island The Range White Stuff Dancing Leopard Shoe Zone Dune London Marks & Spencer Hope Fashion Joe Browns Seol + Gold Aspiga Radley Hope Fashion The Range Accessorize F&F Lemuel MC
Home and food
M&Co has new Christmas gifts, games and decorations
Designers Guild has new wallpaper and textile designs and home accessories
NoLoGo has table linen for the Christmas table
Dobbies Garden Centres has new home goods, outdoor goods, pet accessories, Christmas decorations and gifts
Sofology has new furniture ranges
Cult Furniture has new lighting options and Christmas images
Cuckooland has new furniture ranges
Primark Christmas decorations, gifts and homeware
Cambridge Imprint has new cards and Christmas stationery
TK Maxx and Homesense have new homeware and Christmas goodies
Abstract House has new prints and frames
National Trust Shop has new Christmas and Easter ranges
Biscuiteers Baking has new Christmas food
Oliver Bonas has new homeware and pet ranges
Fritz Fryer has new lights
Luxdeco has new Christmas homeware gifts
The Range has Christmas gifts and decorations and pet gifts
White Stuff has new Christmas Decorations and gifts for the home
Paperchase has added more Christmas decorations and gifts
Dunelm has new Christmas gifts
See additional new home images from the last few weeks from
Cartwright & Butler Monsoon Daisy Park George Home Nest Marks & Spencer Wilko Cardfactory KMI Brands DFS Fatface Very Habitat Hotel Chocolat B&M Cath Kidston Christy Matalan Oliver Bonas
Looking for inspiration??
Our trends lightboxes section has lots of ideas for features and themes but If you can't find something or you need help then email us at support@prshots.com, and we'll see if we can help
DIARY
Days Until Black Friday – 15
Days Until Cyber Monday - 18
Days Until Christmas Day – 45
Days Until Valentine’s Day - 96
Days until Easter - 149
November
How to make your products attractive to the media in November
We are well into autumn and the Christmas season and the media are looking for images that help them fill all those “what to buy on Black Friday” features, the endless Christmas gift guides, and all those “What to wear for the Christmas party season” articles.
You should be uploading Black Friday and Christmas images for most media, but long lead time magazines will be looking at January issues so anything that helps illustrate the inevitable “New you for 2023” issues, so athleisure, outdoor healthy sporty images will all be useful.
As always don’t forget to add keywords – Black Friday, Cyber Monday, Thanksgiving, Gifts, Christmas, Xmas, Winter plus all those words beloved of home and women’s magazines like cosy, cosiness, hygge, wellbeing.
Clothing wise the media are looking for party wear, party dresses, nightwear, “going out out” (thanks to Annie Mac Ex-Radio 1), Christmas Jumpers, jumpers, scarves, bobble hats, beanies, cardigans, coatigans, jackets, and coats. So, make sure that you have plenty of images in those categories uploaded and labelled with as many of those words as you can.
Also make sure that if your clothing is made from a fabric associated with winter that it’s flagged up somewhere in the title/keyword or in more information. Wool (woolovers are a thing), cashmere, fur (faux obviously) and velvet.
If you’re aiming at being included in Christmas Guides then make sure you have added prices. Guides are normally price-led eg “Presents under £50”, “Party dresses for less than £150” and without prices your items won’t be included.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots in the Keyword Search Report and try and add those in.
November Diary - Weeks/Months
Events to add to your marketing diary for November include
Movember which centres around men’s health issues and moustaches, so beard and shaving-related things might be useful, in the US it’s also national peanut butter lovers month, sweet potato month and candy month.
The first week of November is National Sausage Week in the UK – the perfect accompaniment to Guy Fawkes - the first week is also national fig week and the second week is national split pea soup week
November Diary - Days
11th – Armistice/Remembrance Day
11th – Chinese Singles Day
11th – Veterans Day (US)
12th – World Pneumonia Day
12th – National Happy hour Day (US)
13th – World Kindness Day
13th - Remembrance Sunday
15th – International Cheese and bread Day
17th – Homemade bread day (US)
17th – International Students Day
19th – International Men’s Day
24th – Thanksgiving (US)
25th – 1 month until Christmas Day
25th – Black Friday
26th – US Small Business Saturday
28th – Cyber Monday
30th – St Andrew’s Day (Bank Holiday Scotland)
Do you have any news on your brand that you want us to feature, or have a new appointee or a new event that you would like us to feature? Get in touch at news@prshots.com We don't charge, so get emailing now!!!
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