The Christmas Adverts so far - Updated 10/11/22
John Lewis
It’s here the one!! The one we’ve all been waiting for. The Beginner tells the story of a middle-aged man who learns to ride a skateboard before Christmas. You see his disastrous results, falling off at every occasion, until one day it all goes right.
The advert was made by adam@eveDDB with input from John Lewis partner charities Action for Children and Who Cares? Scotland.
The advert tune is from unknown ‘Big’ Mike Geier and is a cover of “All the Small Things” by Blink 182.
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O2
O2 has launched its 2022 Christmas campaign ‘The Snowgran’ highlighting the fact that two million UK households are at risk of digital exclusion amid the cost-of-living crisis this winter.
29) Ernest Jones
High street jeweller Ernest Jones returns to Christmas ads for the first time in four years. Created by London agency Bountiful Cow, the 30-second spot celebrates “Gifts that make memories”.
Tesco
Tesco’s Christmas advert for 2022 is ‘stand up for joy.’ Set to the soundtrack of Europe’s ‘The Final Countdown’, the advert reveals that Tesco has formed ‘The Christmas Party’, a fictional political party which is standing up for joy.
Barbour
Barbour has once again teamed up with Paddington bear, for its new Christmas advertising campaign – with a focus on “upcycling, thoughtfulness and one of a kind-ness”.
JD Sports
JD Sports ‘King of the Game’ Christmas advert celebrates the best of British youth talent and includes former world heavyweight boxing champion Anthony Joshua alongside Premier League football stars Thiago Silva, Virgil Van Dijk and Trent Alexander-Arnold.
Aldi
Kevin the Carrot is back for Aldi’s Christmas 2022 World Cup advert. The teaser ‘Feast of Football’ advert pays tribute to Home Alone as well as Nike’s famous Airport 1998 World Cup ad and is the first part of a campaign that will develop as the World Cup progresses.
Morrisons
Morrisons has brought back Farmer Christmas for the second year running in a 60-second TV ad and is the first in a series of ten Christmas TV ads showcasing Morrisons fresh food and festive deals to tie in with the World Cup as well as the Christmas period.
Debenhams
Debenhams Christmas ad is “bursting with gifts to share with loved ones or as a treat for yourself”, and features TV celebrities Rachel Stevens and Jess Wright.
Matalan
Matalan has launched its 2022 Christmas ad campaign taking viewers on a Narnia-style journey through its fashion, gifting and home-ware collections. In the ad, the ‘Matalan hero’ steps through her magical Christmas cupboard and finds herself in a fantastical festive future filled with yuletide magic and the perfect Christmas setup.
Freemans
Freemans has unveiled its 2022 Christmas TV ad ‘Find The One’, featuring the Strictly Come Dancing duo Janette Manrara and Aljaz Skorjanec. A glittering festive backdrop features throughout the spot with Jeanette showcasing a range of Freemans exclusives, sharing the scene with partner Aljaz and friends exchanging presents.
Smyths Toys Superstores
Smyths Toys Superstores 2022 Christmas ad features several of the year’s best toys including Ziggy the Robo Dog, Slashin’ Attack Therizinosauris, Spider-Man, Buzz Lightyear, and Minecraft’s Ender Dragon, are sure to excite the younger generations this year.
Lidl
Lidl has released its Christmas advert as part of a charitable campaign asking families to donate gifts to its toy bank initiative. The one-minute advert follows the story of the Lidl Bear on his journey from humble beginnings to widespread fame.
Asda
Asda’s Christmas advert stars Will Ferrell’s Buddy The Elf, who becomes the supermarket’s newest employee. The advert uses original footage from 2003 film Elf along with some camera trickery to create the ad, entitled ‘Have your Elf a Merry Christmas.’
Sainsburys
Sainsbury’s has released its Christmas ad, which makes This Morning’s Alison Hammond as the star of a medieval fantasy and is narrated by Stephen Fry.
Marks & Spencer
Marks & Spencer clothing and home Christmas advert focuses on communities and treating people with kindness and is sountracked by the Harry Styles’ song ‘Treat People with Kindness’, and highlights how M&S will provide a one-off donation of £1m to 1,000 different community groups across the UK.
Lindt
Lindt has launched its first-ever Christmas television advert which depicts a multi-generational family coming together to savour ‘a moment of bliss’ with Lindor chocolates at Christmas time.
Boots
Boots is mixing seasonal joy and cost-consciousness in this year’s Christmas campaign called ‘Joy for all’. The ad features a character called Holly who discovers a pair of magical spectacles and seeks to bring to life the magic of receiving the perfect present.
Disney
Disney has released its Christmas advert for 2022, the ad “The Gift” marks the final instalment of Disney’s From Our Family To Yours series of holiday adverts.
The three-minute animated short which apparently took 15 months to create, with approximately 4,880 hours of animation time can be seen on television, Disney+ and YouTube
Lego
Lego’s Christmas campaign sees kids creating a giant Lego vehicle that’s part spaceship, part castle and part zoo, while being serenaded by Katy Perry who sings Fireworks from the vehicle and given a push by ironman
Sports Direct
Sports Direct has a trio of 20-second Christmas adverts out on the 4th November with the title “Give Me Football”, and feature Eric Cantona, Thierry Henry, Mason Mount, Declan Rice, Jarrod Bowen, Emma Hayes, Gabriel Jesus, and football commentator, Clive Tyldesley. The three ads are named “Eau de Footie,” “Family dinner,” and “Directa.” All of them feature Eric Cantona and they're all in the video below.
Marks & Spencer
Marks and Spencer launched their Christmas food advert starring Dawn French and Jennifer Saunders. The ad is the first in a series of eight showing the adventures of the two Christmas characters.
Fairy has returned with her new sidekick Duckie! What sort of shenanigans will they get up to this year?
Starbucks
Starbucks advert - less an advert and more of a moving logo - celebrates 25 years of its holiday red cups that have become synonymous with Christmas, even though the first holiday cups were not red at all but Purple, green and blue.
Primark
Primark has revealed its new Christmas campaign – ‘The Season’s Worst Kept Secret’ – celebrating its value price points across fashion, homeware, gifting and beauty and at 45 seconds it's short and sweet.
Not on The High Street
Online marketplace Not On The High Street launched its Christmas marketing campaign ‘Celebrate Christmas’ aiming to highlight the “small gifts that go a long way” on the 1st November with this 30-second advert
Robert Dyas
Robert Dyas has unveiled its Cut the Cost this Christmas campaign which aims to position the retailer as the go-to destination for good value, quality products this Christmas.
Created by The Specialist Works and What’s Possible Creative Studio
Etsy
Etsy's Christmas - it's a US ad so it's the holidays the UK version we feature has a few tweaks but its basically the same - campaign includes two adverts 'To the Travelers' and 'To the New Parents.' The To the Travelers campaign features its subject making the journey back home for the holidays.
TK Maxx
One of the early brands with a Christmas advert – Oct 27 – the ad tells the story of Sam, a woman who absolutely nails her gifts this Christmas. At one minute seventeen seconds it's an epic as far as TV ads go.
Dobbies
Another early starter – Oct 27 – Dobbies ad shows a Christmas bauble being watered, which brings it to life and brings the spirit of Christmas to the garden centre.
Very
Very was the first UK brand to release its festive campaign on October 13th!!!! The ad reflects its launch date with a mum saying “Christmas isn’t just one day, it’s lots of days.”
Keep coming back for the latest adverts and if you spot any new ones, or we've missed out yours then feel free to email the links through to them at news@prshots.com


